Audacious Strategy was founded by Sabahat Naureen (P.Eng, PMP, CEC, MBA), who brings a rare combination of hands-on industry (energy and construction) experience with deep expertise in business transformation at two major global consulting firms.

Sabahat Naureen has led billion dollar business and digital transformation initiatives for some of the biggest companies in Canada - including the federal government - managed high-visibility construction projects and stood up growth engines at tech startups. Audacious Strategy's value proposition 'Big 4 Expertise, Startup Agility' is based on this combination of experience.

Her expertise and approach to transformation lies in a holistic methodology, marrying business architecture with the right technology, and telling the story well.

About the founder

Send us an email

Our approach

Audacious Strategy exists because the industries that build our world deserve better than to be left behind.

We believe...

We understand...

We bring...

That a strong digital strategy cannot exist without equally strong business architecture and leadership storytelling. These are inextricably linked.

That digital transformation in engineering and construction isn't about implementing the latest tech - it's about navigating the messy reality of jobsites, procurement cycles, and teams that have "always done it this way."

Big 4 rigor with an insider's perspective: real experience managing construction projects, leading enterprise transformations, and building thought leadership in technical industries. We've been on the sites. We've led the workshops. We've implemented the technology.

Send us an email

Book a free strategy call